What is SEO and How it works?

WHAT IS SEO: As we all know the term SEO means Search Engine Optimization. It is the key factor that decides which websites to rank for each search terms in search engines. Optimizing your web content to rank better can be done only by doing SEO, that is the importance of SEO.

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What is SEO and how it works?

If you want to start a blog in 2021, First, you just need to understand the basics of SEO like... Keyword Research, Creating quality Content around them with the best experience, and then you can do backlink building with relevant content. You need to focus on searchers intent right. If you understand what user wants actually then only you can provide the best quality Content.

Most of the bloggers end up picking the wrong keywords. And one more thing doesn't just put new content around on the same topic, instead of this, you should update your old content with new information. Because Google loves fresh Genuine content that is what readers want as well. If you don’t know how to make fresh and unique content do make research on that to work out. Content with uniqueness is one of the most important marketing techniques in Digital Marketing.

Through SEO technique you can improve the visibility of the website in the search engine result page and can get more traffic and leads for your product or services.

Well, we can understand the meaning of SEO easily.

I'll let you know — The word 'SE' meaning Search Engine — So Search Engines like Google, Bing, Yahoo, and more. You've got things like Bing and Yahoo, Yandex but 90% of searches are done on Google. So that is what usually what we are talking about once we say search engines and basically, search engines are just ventured out and scour the online to search out pages and index. So Search engine where we can find out the information related to search queries.

Optimization — it acts to make the best or most effective use of a situation or resource Search Engine optimization means to maintain the quality and quantity of Content. You can start SEO by creating a website using Word Press to create a website you need to choose a domain name for your website, and you need to understand whether the website is a personal site or blog or business site. Create content that attracts users. If you don't know what content and how to create content just Click here. Use SEO tools and Google Analytics tools to view the performance of your site.

Here's the step-by-step process to start or learn SEO from your home:

Step #1:

Find The Source As a complete beginner, there are 100% chances you'll make mistakes the moment you start doing SEO. So, to avoid mistakes First, you need to learn the basics of SEO from the relevant sources. There are thousands of sources available on the internet like SEO blogs or YouTube channels related to SEO.

Some of the best SEO blogs & YouTube channels are:

1.    AhrefsBlog best video tutorial for Blogging.

2.    For SEO NeilPatel channel is another best tutorial for bloggers.

3.    Satish k videos… etc

Step #2:

Choose A Niche & Start Your Own Blog Learning SEO is fine but if you want to utilize your 100% knowledge then you need to implement each and everything practically. First and foremost, it is important choosing a profitable niche in which you can start your own blog and practice Search Engine Optimization on it. Niche is nothing but an industry of your interest or the topic on which you can easily create content.

 Here's an example: Health & fitness, Internet marketing etc. Finally, invest in the domain & good hosting to create your own website and start your own blog SEO includes 2 techniques that must be applied in practice.

  •  On-page SEO Off-page SEO. 

On-page SEO

On-page SEO is a technical part which includes optimization of meta tags, content, keyword placing, URL structure, Mobile usability of the website, loading speed, schema, etc 

Off-page SEO: 

Off-page SEO is a process of link building for the website through various methods like Guest posting, Article submission, Press release, forum posting, Document submission, Business listing, etc.

How effective SEO is?

SEO is still very much effective. If you have gone through the popular keywords of SEO pros like Backlinko.com and Neil Patel.com then you must have noticed that they are ranking on organic keywords which is possible through SEO and its deep tactics. So, SEO still exists.

Do you know...! There are 5 Billion searches, which just happen in Google per day, can you imagine 1 per cent of that traffic landing to your website! How cool your sales will turn! How cool revenue you can make by using various revenue streams! According to a curious study, about 47% to 57% of people hit on an organic click as opposed to 2% to 3% of clicks on the paid ads. Point is how much how deep understanding you have got as far as SEO is concerned

Optimizing a website is effective to conform to the latest algorithm rules and drive organic visibility, traffic, and conversion. SEO best practices also improve the site’s rank on the SERP (Search Engine Result Page) to drive brand awareness and reliability. Further, people often get information from the featured snippet or business listings. SEO professionals take care of the same. All in all, SEO practices help to improve brand authority in the market which is extremely important to drive trust.

However, this doesn’t happen overnight. The business owners need to continue SEO practices for a sustainable amount of time to witness a positive result in the search engine ranking or traffic.

What is the foremost way to do SEO?

The best way of doing SEO is your content should be approximately 2000 words and your content quality is high and good so the user can read the full content of your blog. then another way to do SEO is search for a keyword related to your content and make a one-sentence with the related keyword so it can help you to gain traffic from multiple sources on Google. There are two ways to get SEO done for your website.

 Here's the deal:      

1.    You better-hiring someone who is expert in this SEO field.

2.    By learning SEO from scratch and doing it on your own.

I personally recommend the second way first because...in this case you'll learn something new, try something different & gain some experience.

    • Improve Your Rankings Using Internal links
    • Add More Value via Content Marketing
    • Adapt Voice Search to Target Millennials
    • Connect With the audience who are relevant to your niche.
    • Research Your Keywords Perfectly 

WHEN YOU SHOULD DO SEO?

You must implement SEO to your website/blog or e-commerce store website when you want to attract organic traffic from Search Engines [Google, Yahoo, Bing, Yandex, Duck Duck Go etc]. SEO will help you optimize your website/blog earn free traffic from Search Engines by getting ranked for your targeted optimized keyword phrases.

 Ideally, SEO elements must need to be taken care as soon as you decide to launch any new website. The whole purpose of SEO strategies is to make sure your website/blog is compatible and under Search Engine Algorithms guidelines following SEO best practice. SEO starts when you decide to start developing your new website.

Finally,

 The day when you become so confident about the term "Search Engine Optimization", you can think about hiring someone to save your time. This way at the initial stage you can save yourself from spending your hard-earned money on the so-called SEO experts who perform Good SEO practices.

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